AI Didn't Arrive With a Bang

Most people are waiting for a dramatic moment — some grand announcement that AI has "arrived." They're looking in the wrong direction.

It's already here. In the app that reschedules your delivery, the email that sorts itself, the chat that answered you last week. You've used AI for months without calling it that.

The quiet part is the point. The businesses adopting it early aren't shouting — they're just quietly getting sharper than the ones who aren't.